The “30” Blog
International communications – firsthand experiences adjusting business practices/communications for different cultures
A Farewell to Verbosity
Integrating Into the World of Digital PR
The field of public relations is constantly evolving – whether it be through content, strategies and tactics, or even channels through which we, as storytellers, are able to convey our messages.
Blogging for Natural Search
Melwood Global created a website that’s been pinned to the top of Google’s natural (or organic) search listings approximately forever.
Perennially, you might say.
This Week in PR Nightmares...
Strategic communication professionals prepare endlessly for crises and hope we never need to set those plans in motion. Not all crisis communications professionals are so lucky.
The Importance of Government Communications in the Developing World
The first few weeks of the Trump Administration has made one thing very clear -- the relationship between the White House and the Fourth Estate has been contentious, to say the least. The daily press briefings provided by Sean Spicer have been a spectacle.
What NOT to Do at a Press Conference: The Top 5 PR Failings of Donald Trump’s Feb. 16th Press Conference
At this point, it’s easy to predict what Donald Trump’s messaging points are—he’s been saying the same things since his announcement for candidacy back in 2015.
Perception is Reality: Why body language matters when speaking to the media, public
Even before the advent of language, humans were still able to communicate. Those primal forms of communication are still very much at play today, even with our new and improved verbal capabilities.
Social Media Resolutions for 2017
Two decades ago, people looked you up in the Yellow Pages. One decade ago, they looked up your website. Now, increasingly, they look at your Facebook and Twitter accounts.
The root canal the electorate needed
In her book “My Life on the Road”, Gloria Steinem recalls something her mother once said, “Democracy is just something you must do every day, like brushing your teeth.”